Thrive launched over 20 years ago with irresistible freeze-dried treats for cats. Made of 100% chicken breast or tuna fillets or white fish fillets or just whole shrimp and made irresistible by using gentle freeze-drying that concentrates the flavour. Though it’s an expensive cooking process, we believe our cats are worth it! 100% irresistible – 0% nonsense.

So pleased

My cat has IBD and can't tolerate most foods. I tried my cat on Thrive, both wet and dry. He loves both and tolerates them really well. I believe the high meat content is why he can enjoy the food without it upsetting his stomach.


This company went above and beyond anything what I was expecting. The food is perfect for my cats, they have shiny fur, bright eyes, healthy teeth and good poop. Also, the food is all natural but good for cats and they love every mouthful.

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